Zoho Analytics is a powerful business intelligence and analytics platform that can provide significant benefits for small and medium-sized businesses (SMBs). Here are a few ways that Zoho Analytics can beneficial to SMBs: Improved decision making: Zoho Analytics provides SMBs with detailed insights into their business operations, including customer behaviour, sales trends, team performance, marketing attribution, finance forecasting and market conditions, etc. This can be used to make data-driven decisions that can improve efficiency, reduce costs and increase revenue. Better …