Zoho for IFAs, wealth managers and brokers

Every client. Every review. Evidenced.

Zoho CRM and Zoho One set up for UK advice firms and brokers. Digital fact-finds, approval workflows, e-signatures, review reminders and a clean audit trail, so you can show good outcomes instead of hunting for them.

  • Zoho Premium Partner
  • ISO 27001 and ISO 9001
  • Cyber Essentials certified
  • UK team in Northampton
Audit trail23 time-stamped events
JM
Client file · J. MorganRetirement planning · Adviser S. Patel
Consumer Duty
  1. Enquiry capturedWeb form · 09:12
  2. Fact-find completedEncrypted form · 10:04
  3. Suitability approvedCompliance sign-off · 14:30
  4. Signed onlineZoho Sign · audit trail · 16:02
  5. Annual review bookedClient self-booked · 12 March
Evidence complete
100%

Accredited partner · Certified team · Audited security

  • Zoho Premium Partner
  • Zoho UK Awards 2025 Low-code Leader
  • Zoho CRM Certified Administrator
  • Zoho Creator Certified Expert, Low-Code Solution Provider
  • Zoho Desk Certified Associate
  • ISO 27001 certified
  • ISO 9001:2015 certified
  • Cyber Essentials certified
See all partnerships and certifications →

In one sentence

What is Zoho for financial services?

It is Zoho CRM, Forms, Sign, Bookings, Desk, WorkDrive and Analytics configured around the advice process. Every enquiry, fact-find, approval, signature and review sits on one client record with a time-stamped trail, so advisers spend time with clients and compliance has the evidence it needs.

01Who it is for
IFAs, wealth managers, mortgage and protection brokers, insurance brokers and specialist lenders
02Core Zoho apps
CRM, Forms, Sign, Bookings, Desk, WorkDrive, Analytics, Creator
03Typically replaces
Spreadsheet review trackers, legacy CRMs, PDF fact-finds, shared inboxes
04Your partner
Thoughtlogik, Zoho Premium Partner with UK consultants in Northampton and a delivery centre in Coimbatore

The bigger picture

A growing market with rising expectations.

Revenue is up across advice and broking, and so is the bar for evidencing good customer outcomes.

£6.5bnretail investment intermediary revenue in 2025, up 13.9%FCA
£27.7bnnon-investment insurance intermediary revenue, up 6.4%FCA
37,517retail investment adviser posts reported to the FCAFCA
1.1mpeople employed in UK financial servicesTheCityUK

Sound familiar?

What we hear from advice firms and brokers.

The advice is good. Proving it, consistently and quickly, is the hard part.

Evidence for Consumer Duty

Outcome monitoring and fair value evidence sits across back office systems, inboxes and spreadsheets, so board reports take days to assemble and are hard to defend.

Slow, manual onboarding

Fact-finds, ID documents and terms of business are chased by email and re-keyed, delaying the first advice meeting and frustrating new clients.

Gaps in the audit trail

When a file review or complaint lands, it is hard to show who changed what, when, and which disclosure the client actually signed.

Missed reviews and renewals

Annual reviews, remortgage dates and policy renewals live in diaries and personal reminders, so revenue and client outcomes slip.

Disconnected client service

Queries and complaints arrive by phone, email and post with no shared queue, so response times and root causes are invisible.

Personal data sprawl

Sensitive client data is copied into attachments and local folders, making UK GDPR requests and access control harder than they should be.

Every missing note, late review or unsigned document is a risk to the client and to your firm.

Follow one client

Follow one client from first enquiry to ongoing service.

Pick a stage and switch between how it runs today and how it runs in Zoho.

Today

Enquiry

Web and referral leads land in shared inboxes and some are never followed up.

Pick a stage, or switch between Today and With Zoho.

2-minute readiness check

Is your firm outgrowing its systems?

Five quick questions for an honest view of whether Zoho would pay back.

  • Are fact-finds still completed on paper or PDF?
  • Would pulling the evidence for one client file take more than ten minutes?
  • Are annual reviews tracked in a spreadsheet or calendar?
  • Do client emails live in individual inboxes?
  • Do you use separate tools for e-signatures, forms and bookings?

One system

One client record from enquiry to review.

Advice, compliance and service teams working from the same information.

Review spreadsheetLegacy CRMPDF fact-findsShared inboxSeparate e-sign toolComplaints log

Zoho, set up for advice firms

Capture, advise, approve, sign and review on one auditable client record.

CRMFormsSignBookingsDeskWorkDriveAnalyticsCreatorSalesIQ

The solution

Everything an advice firm needs.

Standard Zoho apps, configured by Thoughtlogik around your advice and compliance process.

Zoho CRM

Advice process with guard rails

Turns your advice or lending process into enforced stages with conditions, automation and escalations, so every file follows the same checked path.

Zoho CRM

Consent and data rights

Record consent, tag each contact with one of the six lawful bases and handle access, rectification, portability, restriction and erasure requests from one place.

Zoho Sign

Signatures with a full audit trail

Every view, send and signature is logged, giving you a defensible record of what the client agreed to and when.

Zoho Forms

Secure digital fact-finds

Collect client data and documents securely with field-level encryption, then push submissions into CRM automatically.

Zoho WorkDrive

Controlled document storage

Keep client files in governed team folders with unlimited version history and a full record of who accessed or changed them.

Zoho Bookings

Client self-booking

Clients book reviews and first meetings themselves, and every appointment is reflected in CRM with automated reminders.

Zoho Desk

Complaints and service with SLAs

Bring phone, email and web queries into one queue with SLA timers, so complaints and requests are tracked and never sit unattended.

Zoho Analytics

MI dashboards for the board

Blend CRM, Desk and finance data into outcome and value dashboards that are emailed to management on a schedule.

Zoho Creator

Custom apps for your edge cases

Build bespoke suitability, file review or broker panel apps that log old and new values, who changed them and every export.

Compliance

Regulation built into the workflow.

Zoho does not make you compliant on its own, but it captures the evidence and enforces the steps your policies require.

RequirementWhat it meansHow Zoho helps
01FCA Consumer Duty

In force since 31 July 2023, the Duty requires regulated firms to put customers' needs first and to monitor and evidence good outcomes.

Zoho CRM, Desk and Analytics help you capture service, complaint and review data in one place and report on outcomes, giving your board clearer evidence; the judgement and accountability remain with your firm.

02UK GDPR

Firms must have a lawful basis for processing personal data and respond to subject access requests within one month of receipt.

Zoho CRM records consent and lawful basis per contact and supports data subject rights requests, with AES-256 encryption for stored data, which helps you meet your obligations.

03FCA record keeping (SYSC 9)

Firms must keep orderly records of their business, services and transactions sufficient for the FCA to monitor compliance.

CRM history, Zoho Sign audit trails, WorkDrive version history and Creator audit logs help you keep complete, retrievable records; retention policies still need to be defined by your firm.

Integrations

Connected to the tools your advisers already use.

Email, calendars, telephony and checks, all landing on the client record.

MMicrosoft 365 and OutlookGGoogle WorkspaceXXeroRRingCentral via PhoneBridgeMMicrosoft 365 and OutlookGGoogle WorkspaceXXeroRRingCentral via PhoneBridgeMMicrosoft 365 and OutlookGGoogle WorkspaceXXeroRRingCentral via PhoneBridge
ZZoomCCreditsafe Credit CheckCCompanies House VerificationMMicrosoft 365 and OutlookZZoomCCreditsafe Credit CheckCCompanies House VerificationMMicrosoft 365 and OutlookZZoomCCreditsafe Credit CheckCCompanies House VerificationMMicrosoft 365 and Outlook

Why Thoughtlogik

A solution partner, not just a software reseller.

Zoho is powerful, but the value comes from how it is set up for your firm. We start with your problems, design the process and only then configure the software.

ISO 27001ISO 9001Cyber EssentialsZoho Premium Partner
  • UK consultants who know your sector

    Your project is led from Northampton by consultants who map your real processes on site, not from a template.

  • Phased, fixed-scope delivery

    We agree scope, milestones and price up front, then go live in phases so you keep trading while you switch.

  • Certified and secure

    ISO 27001 for information security, ISO 9001 for quality and Cyber Essentials certified. Your data is handled properly.

  • UK and India delivery team

    UK functional consultants backed by our technical team in Coimbatore keeps quality high and cost sensible.

  • Migration without the drama

    We move your customers, contacts, deals, open items and history from spreadsheets, a legacy CRM or Outlook and test them before you switch.

  • Support after go-live

    Training, a named contact and ongoing improvements, so Zoho keeps up as your firm grows.

How we work

A phased roadmap that keeps you trading while you switch.

  1. 1

    Discover

    A free review of how a new client moves through your business today.

  2. 2

    Design

    A clear solution blueprint, scope, milestones and price.

  3. 3

    Build and migrate

    Zoho configured for your processes, with your data moved and checked.

  4. 4

    Train and go live

    Hands-on training for each team, then a planned switch-over.

  5. 5

    Support and grow

    UK support, health checks and new apps as you need them.

The outcome

What advice firms gain.

The results our clients look for when they move to Zoho.

Evidence on demand

Every interaction, approval and signature on one time-stamped record.

Faster onboarding

Digital fact-finds and e-signatures replace paper chasing.

No missed reviews

Automated reminders and self-booking keep reviews on schedule.

Clear MI

Board-level dashboards on outcomes, complaints and pipeline.

Try Zoho free

Start your free Zoho trial

Explore Zoho's apps in a free trial. Signing up through Thoughtlogik links your account to us as your partner, so help is on hand from day one.

FAQs

Questions advice firms ask us

Straight answers to the questions advice firms ask us most. Something else on your mind? Ask a consultant.

Does Zoho replace our adviser back office or platform?

Usually not. We position Zoho as the client relationship, workflow and service layer around your existing back office, platforms and lender portals. That keeps your regulated records where they belong while giving advisers, paraplanners and admin one shared view of every client.

Can Zoho help us evidence Consumer Duty?

Zoho helps you capture the data you need, such as reviews completed, service response times and complaints, and report it through Zoho Analytics dashboards. It does not make you compliant on its own. We design the data model and reports with your compliance team so the evidence is consistent.

How does Zoho handle UK GDPR?

Zoho CRM lets you record consent and lawful basis against each contact and manage access, erasure and other data subject requests. Sensitive fields can be restricted by role and stored data is encrypted. As an ISO 27001 certified partner, we configure access so people only see what they need.

Can we keep a full audit trail of client agreements?

Yes. Zoho Sign logs every view, send and signature and files the signed copy, while WorkDrive keeps version history and activity logs. Together with CRM history this gives you a clear record of what each client agreed to and when.

We are a mortgage and protection broker. Can Zoho track renewals?

Yes. We set up fields for product end dates and policy renewals with automated CRM workflows that create tasks and send reminders months ahead. Pipeline views then show your retention opportunities by adviser.

Can Zoho check companies and credit for commercial clients?

Our own Zoho CRM extensions verify businesses against Companies House and run Creditsafe credit checks from inside the CRM record. This is useful for insurance brokers and specialist lenders onboarding business clients.

How much does Zoho cost in the UK?

Zoho is priced per user, ex VAT. At October 2026, Zoho One costs £37 per employee per month on annual billing with All Employee pricing, or £80 per user per month with Flexible User pricing. Zoho CRM on its own runs from £12 (Standard) to £42 (Ultimate) per user per month on annual billing. Implementation is scoped separately after a free process review, so you know the full cost before you commit.

Where is our Zoho data hosted?

UK customers are normally set up on Zoho's EU data centres, with Amsterdam as primary and Dublin as secondary, on the zoho.eu domain. Zoho does not sell or advertise on customer data, and we configure roles, profiles, field-level security and two-factor authentication as part of every implementation.

Zoho by industry

Explore Zoho for other service businesses.

See how Zoho fits other sectors we work with, from advice firms to engineers in the field.

Start your project

Ready to evidence every client outcome?

Tell us about your advice process, review cycle and current tools. A certified Zoho consultant will get back to you within one working day with practical next steps.

  • Free, no-obligation consultation
  • Review of your enquiry-to-review process
  • Clear plan, milestones and pricing

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