Short answer
Odoo partners are ranked Ready, Silver or Gold, with Learning as the starting level. Tiers are based on how many new Odoo Enterprise users a partner sells each year, how many certified consultants it has and how many customers it keeps. Gold partners sell at least 300 new users a year with six certified people. A tier shows a partner’s size and volume, so Odoo itself says it should not be the only factor in your choice.
Key takeaways
- Odoo’s partner levels are Learning, Ready, Silver and Gold.
- Tiers are driven by new Enterprise users sold, certified staff and customer retention.
- Every partner listing on odoo.com shows retention, project sizes, references and certified experts.
- Odoo sells licences directly; partners sell services and set their own fees.
- Small companies often start with Odoo Success Packs; larger or complex projects usually use a partner.
Search for an Odoo partner in the UK and you will see Gold, Silver and Ready badges everywhere. This guide explains what the Odoo partner tiers measure, how to read a partner’s listing, and when you need a partner at all rather than Odoo’s own Success Packs. Facts come from Odoo’s partner programme page, pricing FAQ and the UK partner directory, checked in October 2026.
What are the Odoo partner tiers?
Odoo partner requirements per year
| Tier | New Enterprise users sold | Certified internal consultants | Minimum retention |
|---|---|---|---|
| Learning | None | None | None |
| Ready | 10 | 1 | None |
| Silver | 75 | 3 | 70% |
| Gold | 300 | 6 | 80% |
Odoo counts certifications on the three latest versions, so partners have to recertify as new versions are released. In October 2026 that means Odoo 18, 19 and 20.
Does a Gold Odoo partner mean better quality?
A Gold partner has sold a lot of Odoo and kept most of its customers, which is a real signal. But tiers are mainly a measure of licence volume. In its guide on choosing the right Odoo partner, Odoo says rank reflects size and experience and is not the only factor to consider. It suggests also weighing methodology, expertise, proximity, cost, intellectual property, maintenance of custom code and human fit.
For a 10 to 50 user UK business, a smaller partner with the right industry experience and senior people on your project can be a better fit than a large one. Check the listing details below before you decide.
How do I check an Odoo partner’s listing?
Every partner on the Odoo UK partner directory has a public profile. Look for:
- Retention rate: the share of customers who stay with the partner.
- Average and largest project: is your size in their range?
- References: published customer projects, ideally in your industry.
- Certified experts by version: are they certified on current versions?
Do I need an Odoo partner, or can I use Odoo directly?
Odoo’s pricing FAQ says small companies under 50 employees usually work directly with Odoo using Success Packs, while mid-size and larger companies usually work with a partner. Companies over 250 employees are asked to contact Odoo directly.
| Odoo Success Pack (UK) | Hours | Price for new customers |
|---|---|---|
| Starter | 4 | £442 |
| Basic | 25 | £2,312 |
| Standard | 50 | £4,097 |
| Custom | 100 | £7,369.50 |
| Pro | 200 | £14,747.50 |
Prices are from Odoo’s Success Pack page and include a 15% new-customer discount. A partner usually makes more sense when you need:
- Integrations with other systems, such as couriers, marketplaces, payroll or a CRM.
- Custom modules or significant Studio work.
- Data migration from Sage, Xero, QuickBooks or another ERP.
- Manufacturing, multi-company or warehouse processes that need design work.
- Hands-on training and support from people who know your setup.
Who sells Odoo licences and who supports you?
Odoo sells Enterprise licences directly to you, and Odoo takes no share of partner service fees. Under Odoo’s Enterprise Subscription Agreement, Odoo support covers bugs and guidance on standard features. When you work with a partner, the partner becomes your main point of contact and first line of support, and escalates to Odoo when needed. Custom development is covered by your agreement with the partner.
Questions to ask any Odoo partner in the UK
- Who will be my lead consultant, and are they certified on the version we will use?
- How do you handle Making Tax Digital for VAT and the UK chart of accounts?
- How do you handle UK payroll, given Odoo has no native UK payroll?
- Who owns custom code, and who maintains it at upgrade time?
- Can I speak to a UK customer of a similar size?
Our how to choose an Odoo partner guide has a full checklist, and our Odoo UK questions answered post covers MTD, payroll and pricing.
Where Thoughtlogik fits
Thoughtlogik is an Odoo Partner and a Zoho Premium Partner based in Northampton, with a delivery centre in Coimbatore, India. Because we implement both, we can tell you honestly when Odoo fits better than Zoho and when it does not; see Odoo vs Zoho. We also publish our own apps on the Odoo App Store. See our Odoo partner UK services.
Frequently asked questions
What are the Odoo partner levels?
Odoo’s partner levels are Learning, Ready, Silver and Gold. They are based on new Enterprise users sold each year, certified internal consultants and customer retention.
What does an Odoo Gold partner need?
A Gold partner must sell at least 300 new Odoo Enterprise users a year, have six certified internal consultants and keep at least 80% of its customers.
Is a Gold Odoo partner always the best choice?
No. Odoo says partner rank reflects size and experience and is not the only factor. Check methodology, industry experience, references, certified staff and who maintains custom code.
Can I buy Odoo licences from a partner?
Odoo sells Enterprise licences directly to customers. Partners sell implementation and support services and set their own fees.
Do I need a partner to implement Odoo?
Not always. Odoo says companies under 50 employees often work with Odoo directly using Success Packs. Partners are usual for larger companies and projects with integrations, custom modules or complex operations.
Choosing an Odoo partner in the UK? Book a free consultation or see our Odoo partner UK services.
