Rebranding Zoho Desk Account
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Introduction
Rebranding your Zoho Desk account allows you to reflect your organization’s unique identity across the agent interface and the Help Center. You can personalize your account with your company’s logo, favicon, portal name, and even host multiple help centers for different brands or departments. This enhances your brand’s visibility and improves user experience for both agents and customers.
Step-by-Step Instructions:
1. Personalize Your Company Logo
Replace the default Zoho Desk logo with your company logo:
- Navigate to Setup (⚙️) > Organization > Rebranding.
- In the Company Logo section:
- Click Change > Choose File and upload your logo.
- Click Save.
- To update or remove the logo, click the logo and choose the respective option.

2. Set Logo-Linkback URL

- Go to Setup (⚙️) > Organization > Rebranding.
- In the Company Logo page, enter the URL in the Logo-Linkback URL field.
- This is the destination page customers are redirected to upon clicking the logo (e.g., your homepage).
3. Set a Custom Favicon

Favicon appears in the browser tab:
- Navigate to Setup (⚙️) > Organization > Rebranding.
- Under the Favicon section:
- Upload a favicon by clicking Choose File.
- Click Save.
- To update or remove it, click the favicon and choose an action.
4. Customize Your Portal Name
- Navigate to Setup (⚙️) > Organization > Rebranding > Portal Name.
- In the Change Portal Name section:
- Enter your desired name (min. 5 characters).
- Click Save.
- Refresh your browser to see the change.
⚠️ Note:
- Changing your portal name updates the Zoho Desk URL immediately.
- If you've mapped a custom domain, this change won’t affect the public Help Center URL.
- No automatic redirect is created—update links where necessary.
5. Host Multiple Help Centers with Multi-Branding
- Create separate departments for each brand.
- Assign unique branding and Help Center for every department.
- Manage content, tickets, and agent access individually.
- Set up notification rules for agents and contacts
- Enable customer happiness ratings to collect feedback
9. Configure Automation Rules
- Create ticket assignment rules (including round robin)
- Define Service Level Agreements (SLAs)
- Set up workflow rules to automate repetitive processes
10. Import Your Data
- Migrate tickets, contacts, KB articles, accounts, events, and tasks
Tips:
- Choose and finalize your portal name early to avoid broken URLs.
- Ensure all uploaded assets (logos, favicons) meet size and format requirements.
- Use consistent branding across all Help Centers to maintain brand identity.
- Update internal documentation or bookmarks after changing the portal name.