Subscriptions in the eCommerce shop

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Introduction

Subscriptions are an increasingly popular sales model in eCommerce, providing customers with ongoing access to products or services while ensuring a recurring revenue stream for businesses. In Odoo’s eCommerce platform, subscription products can be sold just like regular sales items seamlessly and efficiently.

Step-by-Step Instructions

 

What Are Subscription Products in Odoo?

In Odoo, subscription products are items configured to be billed on a recurring basis weekly, monthly, yearly, or at any custom interval. These can range from digital services and physical goods to software access and maintenance plans.

Setting Up Subscription Products

To begin selling subscriptions in your Odoo eCommerce shop:

 

Configure the Product

 Set up the item as a regular recurring sales product. This includes defining pricing, billing intervals, and other relevant parameters.

 

Access the Product Page


 Use the Go to Website smart button from the product form to navigate directly to its eCommerce page.

 

Review and Publish


 On the product page, review all the subscription options, including the available recurring periods.
 Once satisfied, toggle the switch in the upper-right corner from Unpublished to Published to make the product live on your shop.

 

Selling eCommerce Subscriptions

 

Once published, the subscription product appears on your eCommerce website like any other product, but with clear options for different recurring billing periods. This allows customers to select the subscription plan that best suits their needs before proceeding to checkout.

Additional Features

 

Product Variants: Subscription products can also support variants (e.g., different tiers or features).

Customer Management: Subscriptions are integrated with Odoo’s CRM and Sales apps for smooth customer relationship management.

Automation: Odoo can handle renewals, invoicing, and notifications automatically.

Conclusion

 

Selling subscription products through your Odoo eCommerce shop is a powerful way to build lasting customer relationships and predictable revenue streams. With easy configuration and publishing, businesses can offer flexible, recurring purchase options to meet modern customer demands.

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