Email Marketing

Odoo Email Marketing is the app for creating, sending and tracking email campaigns, from one-off newsletters to targeted reactivation emails, without leaving Odoo.

What Odoo Email Marketing does

• Designs emails with a drag-and-drop editor and ready-made templates.
• Sends to mailing lists, CRM leads and opportunities, or custom filters.
• Manages unsubscriptions and blacklisting to stay compliant.
• Reports on opens, clicks, bounces and revenue impact.

What this section covers

This knowledge base introduces the Mailings dashboard, mailing lists, unsubscriptions and blacklisting, reactivating lost CRM leads, and reading campaign metrics.

Frequently asked questions

Do I need another tool to design my emails?

No, Odoo Email Marketing includes a drag-and-drop editor and ready-made templates.

Can I target only leads that were lost, or only certain mailing lists?

Yes, use filters on Recipients, such as Lead/Opportunity with a Stage condition, or a specific mailing list.

Need help?

Need help setting up Odoo Email Marketing? Contact support@thoughtlogik.com or see our Odoo implementation services.